Author name: an.idea@outlook.com

In 2025, internationalization is no longer just about seizing opportunities, it’s about surviving shocks. While global trade grew by nearly US$300 billion in the first half of the year, the real story for exporters lies beneath the surface. Tariffs, subsidies, and sudden customs changes are now constant threats, not occasional disruptions. For SMEs engaged in

Struggling to find the right B2B distributor for your product? You’re not alone. Many exporters waste time and resources chasing leads that go nowhere. The problem isn’t just bad luck. It’s the outdated search methods still used by most SMEs. The good news? AI is transforming how companies identify, evaluate, and connect with the right

On July 27, 2025, President Trump and the European Union finalized a landmark trade agreement that removes nearly all tariffs on U.S. industrial exports to Europe. According to the official White House statement, this agreement unlocks 0% duty access to the EU market for American goods in key strategic sectors , a deal that reshapes

The EU AI Act is officially coming into effect and we’ve heard the same questions from many exporters: Will I still be allowed to use AI tools in my company?Can I automate tasks like prospecting, pricing, or market research?.. The EU AI Act is part of the EU’s Digital Regulations, learn more about digital trade

Getting interest from international prospects is hard — but turning that interest into signed deals? Even harder. Many companies invest in trade shows, outreach, and samples, only to see their leads go cold. Sound familiar? From our experience, fewer than 10% of companies ever create a real export strategy. Most approach international sales opportunistically: targeting

Trade agreements play a significant role in international trade, especially now, when exporters have to manage more risks than ever before. The main role of trade agreements is to eliminate trade barriers and shape the way businesses operate across borders. All forecasts provided by WTO for international trade of merchandise and services take into account

Sustainability has become a pivotal factor in international trade. Exporters are increasingly expected to align with environmental and ethical standards to meet the demands of global markets. This shift is not only driven by regulatory requirements but also by consumer preferences and investor expectations. Many importers from various countries and regions prioritize sourcing from vendors

In the previous articles, we summarized a few “mistakes” that SMEs (small and medium-sized companies) make most often in Export and International Expansion: [Link to the Part 1] [Link to the Part 2] Part 3  Mistake #6: Failing to localize the value proposition  This mistake is often made by all companies, including multinational corporations. But