Teach International Business with Real Market Data and AI
Give students practical experience with real companies, global markets, and AI-powered international expansion workflows using Manatex.digital.
Beyond Traditional Business Simulations
Based on fictional companies and predefined situations.
Can limit flexibility and opportunities for critical thinking.
Cannot fully reflect uncertainty and complexity in international business.
Real Companies. Real Markets. Real Decisions.
Work with real economic and market indicators.
Research actual companies and international expansion challenges.
From market selection to a go-to-market strategy.
Develop deeper insights and evaluate recommendations critically.
From Theory to Real Market Decisions
Students follow a structured international expansion process using Manatex.digital.
Export Readiness
Evaluate a company’s capabilities, products and international potential.
Country Prioritization
Compare markets using trade data, economic indicators and market attractiveness.
Market Validation
Assess market fit, entry barriers, risks and product opportunities.
Market Intelligence
Research customers, competitors, prices, regulations and market-entry opportunities.
Go-to-Market Strategy
Identify potential distributors, clients and partners, then develop an action plan.
Explore market destinations
Compare countries and identify potential opportunities.
Get in-depth market insights
Explore market data, opportunities, risks and regulations.
Build go-to-market strategies
Move from research to practical entry recommendations.
Manatex.digital Featured in Award-Winning Teaching Innovation at Georgia State University
Teaching Innovation Award
Dr. Luisa Campos from Curtin University, Australia, received the Teaching Innovation Award at the GSU-CIBER Pedagogy Workshop hosted by Georgia State University.
Her presentation featured Manatex.digital as an AI-powered platform for teaching International Business through real-world export challenges, market analysis, and international expansion strategies.
The recognition highlights the growing role of specialized AI tools in preparing future international business professionals.
Case Studies from Leading Business Schools
Real programs. Real students. Real-world SME projects.
Client Case Study
Curtin University
Australia | 2026
Master’s students across four campuses used Manatex.digital to research export strategies and prepare consulting recommendations for real SMEs.
Project approach: Students used Manatex.digital to research market opportunities, consider market-entry options, and prepare export strategy recommendations for four real SMEs. The project brought together Master’s students from Singapore, Dubai, Mauritius, and Malaysia.
Client Case Study
ESCE Business School
France | 2025
Master’s students worked in seven groups on seven SME cases, comparing market destinations and validating export opportunities with Manatex.digital.
Project approach: Seven student groups assessed SME export cases, first building market-selection analyses manually, then comparing their work with Manatex.digital and Manatex GPT. Each group presented three finalist markets and one recommended country. Result: The joint pilot evaluation confirmed successful classroom integration and positive student engagement.
What Faculty and Students Say
“As educators, our role is to raise students’ awareness of these tools and, more importantly, to equip them with the skills to use them strategically.
Dora Triki
Professor of International Business, ESCE
ESCE evaluation, p. 5
““Manatex.digital” made the whole research process much more efficient. We could validate our own analysis and get deeper insights into Export Readiness and Market Selection in just a few clicks.
ESCE student feedback
Joint evaluation, p. 5
What Your Institution Receives
Student group access
Platform access for teams of students.
Real SME teaching cases
Case studies based on companies from different countries.
Faculty onboarding
Initial training and support for professors.
Teaching materials
Case instructions, practical exercises and guidance.
Platform support
Technical support during the academic project.
Practical reports
Structured market research and export recommendations.
Optional Masterclasses
Complementary to platform access
Bring Real Global Business Challenges into Your Classroom
Give your students practical experience with market intelligence, AI-powered research and international expansion strategies.
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